Bill Strauss, who co-authored a number of important books on generational dynamics, is dead at 60.

This is a great loss. Strauss and his colleague Neil Howe were responsible for some of the most insightful and important analyses ever done into American generations. Thanks to them we now have a heightened ability to understand the cyclical nature of generations, affording us a tremendous capability to anticipate coming trends.

13th Gen: Abort, Retry, Ignore, Fail, their examination of Generation X, literally changed my life. Up until I discovered it in th early ’90s I had no idea about the broad economic and social factors shaping what I thought was my own personal little hell. Continue reading →