Thought leadership, sales support collateral, brand comms, blogs – corporate communication and content marketing change constantly. The core principles, though, are timeless.
Featured
- Identity Security Posture Management Guide for Enterprise IAM – This white paper details ISPM, explaining why it’s an effective proactive strategy for managing identity risk through continuous visibility, automation, and risk-based control across hybrid environments. (AI assisted and optimized for AI/LLM search.)
- Thought Leadership and Science Fiction – Everywhere science and technology go, science fiction seems to have gotten there first. This has implications for tech leaders.
- How Many Drugs Are You Taking That You Don’t Even Know About? (Hint: a Lot.) – We don’t think about where are all the drugs we take wind up. We really should.
Blogs (Cybersecurity)
- Florida Water Hack Underscores IoT/OT SecurityChallenges
- Preventing Cloud Misconfigurations (AI Assisted)
- 22 Ways to Protect Yourself Against Phishing Attacks
- Poor Data Governance in the Cloud: Overcoming Hidden Privacy Risk (AI Assisted)
- Games Without Frontiers: Cybersecurity and AI
- Measuring Cybersecurity ROI
- Six Reasons to Consider a Career in Cybersecurity
- This is Not a Drill: Phishing-as-a-Service
Blogs (Other)
Social
- Small Brands Should Abandon SEO (or Not) – Tales From a Real-World Pros and Cons Discussion (LinkedIn)
- AI+SEO=ROI – AI isn’t just good for your content operations and visibility – it significantly boosts your ROI. A summary. (LinkedIn)
- ISPM White Paper launch tweets (X)
Technical
- QR Code Attacks
- Attackers Are Expanding Access Through Amazon Cognito
- Following the Lifecycle of a Cloud Alert
Web Pages
Sales and Web Collateral
- Ransomware Field Guide – Global ransomware damages were estimated at $30+ billion in 2023. This quick-reference resource tells you what you need to know.
- The Boomerang Advantage (Datasheet)
- Putting Passion to Work With a Master of Arts in Management (Datasheet)
- Boomerang Asset Recovery (White Paper)
Thought Leadership & Executive Communication Assets
- A Visual Future of Cybersecurity – A top cybersecurity firm wanted to position itself as an industry-leading category of one. Here’s the digital version of the ambitious book we produced. I can show you the soft- and hardback versions (with 3-D glasses!) upon request.
- Speech Draft: Business School Commencement – Proof of concept: this speech was developed using generative AI.
- Speech Draft: Profit vs Prosperity – The CEO of a Fortune 100 insurance company, addressing a major meeting of senior executives from around the country, wanted to discuss growing anti-business sentiment in the US. Here is an excerpt from the speech I wrote for him.
- Unleashing a Green Stampede Within America’s Energy Industries – Here I explain the hows and whys behind an untapped $600 billion market.
wordSmith | Writing / Content Marketing 