Gronstedt Group “fika” offers a chance to explore Second Life

If you haven’t started investigating Second Life yet, you might want to look into it. The sheer neatness of the environment notwithstanding, it’s starting to emerge as a viable business platform and it looks like the tipping point may be just around the corner (full Voice Over Internet Protocol integration is set to roll out in the coming weeks, and the guess here is that VOIP is going to blow the lid off the joint). Lots of companies and entrepreneurs are already using the 3D virtual environment for commerce (using it to buy and sell in-world goods and services and developing storefronts that allow you to buy “First Life” goods and services, as well).

In addition, 2L is gaining traction as an internal comm app and shows tremendous potential as a corporate training platform. One firm that’s early-in on the training front is e-learning and consulting shop Gronstedt Group. Continue reading

Talk about thinking outside the box…

Well, we are all about innovation in marketing. And hats off to these folks, who are breaking serious new ground on the biz dev front.

Apple and friends hit with C&D for “actively avoiding” use of DRM tech
Posted May 11th 2007 4:22PM by Paul Miller

Here’s a new one on us. Instead of suing companies for infringing on its patents, like all the cool kids are doing, Media Rights Technologies has sent cease and desist letters to Apple, Microsoft, RealNetworks and Adobe for “actively avoiding” the use of its technology. Continue reading